Musprihadi, Ribut, Joko Riyanto, and Jihan Miftah ‘Adilah. “Keputusan Pembelian Mahasiswa Di Shopee Karena Electronic Word of Mouth (E-WOM) Dan Brand Image (Studi Pada Fakultas Ekonomika Dan Bisnis Universitas 17 Agustus 1945 Semarang)”. Serat Acitya 13, no. 2 (October 17, 2024): 105–114. Accessed February 6, 2025. https://jurnal2.untagsmg.ac.id/index.php/sa/article/view/2083.